Omnistream bags $1m-plus funding to play retail Moneyball

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Omnistream founder and CEO Wendy Chen / Photo credit: Omnistream

As a “quant” – or quantitative – trader with firms like Barclays and Jane Street Capital, Wendy Chen relied on statistical analysis, number crunching, and software algorithms to pinpoint the best stock trading opportunities in the market.

Then she thought: Why can’t the same statistics-driven, evidence-based approach work for retail, too?

That’s the principle behind Omnistream, the retail data analytics startup she founded in 2013. It has just raised a seven-figure US dollar amount in a seed round co-led by

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